The Afri-Tech summit on 'Digital and Internet Marketing' to be held in Kenya (June, 2011) is most appropriately timed considering the resurgence of Africa as one of the most untapped business destination. Outstanding business luminaries, philanthropists, government decision makers and one of the greatest NBA players of all time (Dikembe Mutombo) will be participating in this four day historic conference.

The spotlight in this year's conference in Nairobi (Kenya) will be on 'Internet and Digital' marketing. It is projected to be the largest gathering of digital media gurus and industry pioneers in the continent of Africa. The conference is being organized in the spectacular pavilion of Kenyatta International Conference Centre (KICC) from 15th to 18th of June, 2011. Participants will be housed in the most luxurious hotels near the venue - Intercontinental hotel, Crown Plaza Hotel and Hilton Hotel.

Demographically, the African continent represents the fastest expanding marketplace. Its 600 million people are growing at an average annual rate of 3 percent, compared to 0.5 percent in developed countries. This historic summit will not only provide unprecedented business opportunities for the participating brands but will also create noble synergies in transforming the economy of one of the most resourceful regions of the world.

Outstanding business luminaries, philanthropists, government decision makers and one of the greatest NBA players of all time (Dikembe Mutombo) will be participating in this four day historic conference. The conference will also be attended by some of the largest investors and also those who have already been reaping the rewards of their involvement in the African economy. A summarized view of conference highlights is given below.

Keynote sessions

Afri-Tech Summit Africa -"The State of the Media Industry"

Panel discussion

Building brands through a digital platform - the agency's role. Traditionally, companies built brands in the offline world through television, print media and the like. But today some of the most well known brands, Google, Facebook, Skype, all originated online. How can agencies help organizations build a successful online brand and are they currently equipped well enough to do so?

Afri-Tech Summit Super-Sessions

Breakfast Briefings -Analyst Reports on Marketing, Technology and Advertising

Day Long Strategic Track

The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment

Workshops

Internet & Digital Marketing workshops

Seminars

Customer service issues, Effective Telemarketing techniques, Inbound Telemarketing, Customer service Telestrategies

Case Studies

30-minute discussions

Extremely interactive 30 minute sessions on topics relevant to your business

Strategic Topical discussions

1 -2 hour sessions where small groups gather together to unravel the issues surrounding a common problem